Vianney Vaute / CCO, Back Market

In 2015, Amazon decided to celebrate 20 years in its role as co-conspirator to the American people in their “little shopping habit” by — very appropriately — creating Amazon Prime Day, a summer event meant to induce a shopping frenzy and encourage people to…

Vianney Vaute / CCO, Back Market

It’s been over 4 years since Back Market made its first sale, in France, where our story began. …

By: Vianney Vaute / CCO Back Market

The refurbished electronics market seems to be doing great, at least if we go by the numbers of the refurbished smartphone market that have been bandied around so much, with the global refurbished smartphone market (13% y/y growth) outpacing the new smartphone market…

by: Vianney Vaute / CCO, Back Market

Apple and Amazon have announced what many might consider an innocuous partnership. On the surface, Apple appears to be just another in a long line of brands that will sell their products on the monstrous e-commerce site that has become the go-to shopping…

by: Vianney Vaute / CCO, Back Market

We can bash Black Friday and mindless consumerism until the cows come home, but let’s face it — who doesn’t love a bargain? Credit cards in hand, people are going to go out there en masse the Friday after Thanksgiving and they’re going…

by: Vianney Vaute / CCO, Back Market

People feel good about recycling, maybe even more so when it comes to electronics. Remembering to take your computer or smartphone and dropping it off to be recycled feels like an accomplishment in itself.

But while electronics recycling isn’t bad — making it…

A true story with an apocalyptic end (that may still, possibly, be averted).

by Vianney Vaute / CCO, Back Market

Instead of being faced with the doting and permissive public of earlier times, technology companies are now being asked hard questions about their ethics and their responsibilities to humanity at large. …